Video Advertising

Video Advertising Across Every Format That Matters

In-stream, out-stream, YouTube, bumper, and skippable formats — video advertising through DV360 covers a wide range of placements. We manage the strategy and buying so your video budget reaches the right screen, at the right moment.

The range of video inventory available

Video inventory through DV360 spans YouTube, connected TV, and third-party publisher video — with format choices like skippable and non-skippable in-stream, bumper ads, and out-stream placements, each suited to different goals.

How we approach format strategy

We build video strategy around your actual objective — awareness, consideration, or performance — and manage buying, frequency, and optimization across formats rather than treating video as one generic placement type.

Benefits

Why this works

Goal-matched format strategy

The right format for awareness, consideration, or performance.

YouTube & CTV access

Premium video inventory accessed through DV360.

Frequency & sequencing

Managed exposure so audiences see the right message, in order.

Creative testing

Ongoing rotation and testing of video creative performance.

How we work

Getting started

1

Discovery

We learn your business, current setup, and goals before recommending anything.

2

Strategy

A plan built around your budget, audience, and the outcomes that matter to you.

3

Launch

Setup, tracking, and creative go live with a full QA pass before spend starts.

4

Optimize

Ongoing management and reporting, reviewed with you on a regular cadence.

FAQ

Frequently asked questions

Skippable and non-skippable in-stream, bumper ads, out-stream, and connected TV formats, depending on your goals and inventory availability.
We primarily manage buying and optimization; we can coordinate creative production support if needed.
View-through rates, completion rates, and view-based conversion windows are tracked alongside standard click and conversion metrics.
Yes — video, display, and CTV are typically planned together for consistent reach and frequency.

Ready to talk strategy?

Tell us about your business and current setup — we will follow up with next steps.